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Datenschutzrichtlinie

1. WHO WE ARE

We are Parteeshirts (Kovács Istvánné EV), and we act as joint data controllers for your personal data. This means that we are jointly responsible for how we process and protect your data.

2. HOW WE USE YOUR DATA

Your data (collected online or in person) is used, among other things, for managing your user registration, handling your product and service purchases, responding to your inquiries, and—if you request—providing personalized information.

3. WHY WE USE YOUR DATA

We have several legitimate reasons to process your personal data. The most important is that it is necessary to process your data to fulfill a contract you accept when you register, make a purchase, or use any of our services or features. In addition, we may use your data for other purposes, such as responding to your questions based on our legitimate interests, or based on your consent, for example, to send you newsletters.

4. WHO WE SHARE YOUR DATA WITH

We share your data with service providers who assist or support us. These may include external partner companies with whom we have agreements.

5. YOUR RIGHTS

You have the right to access, correct, or delete your personal data. In certain cases, you may also have additional rights, such as objecting to the processing of your personal data, or exercising your right to data portability. For more information, see below. We recommend that you read our full Privacy Policy to understand how we use your personal data and what rights you have regarding your data.

BEFORE YOU START…

  • This Privacy Policy contains all relevant information about how we process personal data of our users and customers, regardless of the channel or method (online or in person) they use to communicate with us.

  • If you want to understand how we use cookies and similar tools installed on our users’ devices, we recommend reading our Cookie Policy.

  • We aim to provide transparent information about how we handle your personal data, so that you understand what using your data with us entails, and what rights you have regarding your personal data:

    • We make this Privacy Policy continuously available for you to review at any time.

    • You will also receive information about specific data processing activities when you contact us.

TERMINOLOGY IN THIS PRIVACY POLICY

  • The “Platform” generally refers to any channel or method, digital or in-person, used by you to interact with us. The most important include:

    • Our online store.


1. WHO ARE THE DATA CONTROLLERS

For you, the data controllers are:

  • Parteeshirts (Kovács Istvánné EV), a company operating in Hungary and selling products under the Parteeshirts brand:

    • Mailing address: 3671 Borsodnadasd, Kossuth út 29, Hungary

    • Data protection officer email: hello@parteeshirts.eu

2. WHY WE PROCESS YOUR PERSONAL DATA

Depending on the purpose of processing, we may need to handle one or more of the following types of data:

  • Your identification data (e.g., name, surname, photo, language, country from which you contact us, contact information, etc.)

  • Economic and transaction-related information (e.g., payment or card details, purchase and order history, product returns, etc.)

  • Contact, geographic, and/or browsing data (e.g., location data, device ID, advertising ID, etc.)

  • Commercial information (e.g., subscription to newsletters)

  • Information about your tastes and preferences

Certain fields are mandatory to provide you access to a service or feature on the Platform. If you choose not to provide these data, we may not be able to create your user registration or provide you with specific services or features. In some cases, third parties may provide us with information about you, such as for product delivery. In such cases, we only process the data necessary for the service or function, in accordance with our Privacy Policy.

Depending on how you interact with our Platform and which services, products, or features you request, we process your personal data for the following purposes:

  1. Managing your user registration on the Platform
    If you register as a user, we must process your data to identify you as a registered user and give you access to certain functions, products, and services. You can terminate your registered account by contacting our Customer Service. Your activity data, including purchase history collected across various channels of the Platform, will be linked to your account.

You may also log in via social networks or other partner accounts where this option is available. In such cases, authentication data such as name and email/phone number may be imported from your social or partner account. Additional information from your public profile may be shared with us, e.g., gender, approximate age, or profile picture, in accordance with the third party’s terms. We do not retain these additional data unless you authorize us to do so.

  1. Preparation and fulfillment of purchases or service contracts
    We process your data to prepare, execute, and manage your contract for products or services you request on the Platform, including:

  • Sending updates, notifications, and quality surveys related to products or services

  • Processing payment transactions, regardless of payment method

  • Activating features such as saving payment or shipping details for future purchases

  • Preventing and detecting fraud or unauthorized use of the Platform

  • Handling post-purchase returns, exchanges, product availability, and reservations

  • Billing and providing receipts for purchases

  • Managing access to additional features like gift cards or vouchers

  1. Customer support
    We process only the data necessary to fulfill your request or inquiry via customer service channels. If you communicate via social networks or partner chat services, some personal data (e.g., name or username) will be imported from the third-party account. Those third parties may also access this data under their privacy policies.

  2. Marketing purposes
    We process your data to:

  • Personalize services and offer suggestions based on your profile and activity

  • Manage newsletter subscriptions and send personalized notifications via email, SMS, or push notifications

  • Analyze purchase and browsing history to recommend products and restore shopping carts

  • Display ads on websites, apps, and social media based on your preferences and activity

  • Perform measurement and segmentation analyses on ads in cooperation with third-party platforms

  • Enrich data from multiple sources to better understand your preferences and improve services

  • Conduct promotions such as contests or stock updates, with your consent

  • Share public photos/images on the Platform or social media with your explicit consent

  1. Usability and quality analysis for service improvement
    We use browsing data for analytics and statistics to understand user interactions and improve the Platform. We may also conduct quality surveys to assess customer satisfaction and identify areas for improvement.


3. LEGAL BASIS FOR PROCESSING YOUR DATA

PurposeLegal Basis
Managing user registrationNecessary to use the Platform and link your account with your activity; consent if using social login
Preparation and execution of purchases/servicesNecessary to fulfill the contract; consent for optional features like storing payment data or location data
Customer supportLegitimate interest to respond to inquiries and resolve issues
MarketingConsent for targeted marketing and push notifications; legitimate interest to personalize services and improve user experience
Usability and quality analysisLegitimate interest to improve services and user experience

4. HOW LONG WE KEEP YOUR DATA

PurposeRetention Period
User registrationUntil you remain registered or unsubscribe
Purchases/servicesAs long as necessary to manage purchased products/services, including returns or complaints; some data may be stored for future purchases if consented
Customer supportAs long as necessary to fulfill requests
MarketingUntil you unsubscribe or withdraw consent; promotional data kept 6 months after campaign ends
Usability and quality analysisUntil the analysis or survey is completed or browsing data is anonymized; data may be stored for legal obligations

5. DO WE SHARE YOUR DATA WITH THIRD PARTIES?

We may share your data with third parties supporting our services, such as:

  • Banks and financial institutions

  • Fraud prevention organizations

  • Technology and analytics providers

  • Logistics and delivery partners

  • Customer support service providers

  • Advertising and marketing agencies, social media platforms (sometimes as joint controllers)


6. YOUR RIGHTS REGARDING YOUR DATA

You have the right to access, correct, or delete your personal data. You can also request limitation, object to processing, or exercise data portability. You may exercise these rights free of charge by contacting hello@parteeshirts.eu. Identification may be required.

You have the right to withdraw consent at any time and to file complaints with the Hungarian data protection authority (https://www.naih.hu/, Ugyfelszolgalat@naih.hu).


7. THIRD-PARTY DATA

If you provide third-party data or a third party provides data to us for services like gift vouchers or order collection, you guarantee they have been informed about the processing and purpose of their data. We only use such data for the requested service within the purposes described in this Privacy Policy.


8. AMENDMENTS TO THIS PRIVACY POLICY

We may update this Privacy Policy. Updates will be communicated via the Platform (banner, pop-up, push message) or email if it affects your personal data. You can review, interpret, and, if necessary, object or unsubscribe from any service or feature.

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